Our story
Finding beauty
with a story
behind it.
Uqobo grew from founder Sam’s love of people, traditional craft and the natural world — and a belief that the things we bring into our homes can carry meaning far beyond how they look.
A deeper purpose
It begins with people.
Having worked with not-for-profit organisations in both South Africa and Australia, including projects focused on poverty alleviation, Sam has seen the difference that opportunity, skills and meaningful work can make.
It shaped a deep respect for people and a desire to support the makers, families and communities behind traditional crafts.
People and traditions
Time-honoured skills.
A fresh perspective.
Travel has always fuelled her curiosity. She is drawn to meeting makers, learning how things are made and discovering skills that have been practised and passed down through generations.
Uqobo honours those traditions while finding new ways for them to live in contemporary homes.
Meet our artisan partnersInspired by nature
Earth, ocean,
flower and form.
Nature is a constant thread. Sometimes boldly, sometimes in the smallest detail.
Wildflowers and leaves, coastlines and oceans, earth and landscape, texture and form all find their way into Uqobo’s designs.
Conservation is close to Uqobo’s heart, guiding thoughtful choices about materials, production, packaging and the people we choose to work with.
Homes filled with joy
Pieces ready to
collect your stories.
The homes we love aren’t perfect or precious. They’re places where people gather, stories are shared, tables get messy and memories are made — often with plenty of laughter along the way.
We want to create and collect pieces that become part of those moments. Pieces with soul, character and a story of their own, ready to collect a few more in your home.
Find your pieceInspired by nature. Chosen with meaning.
Ready to become part of your story.